A new window will open – this is the VBE (Visual Basic Editor), where we can write our own functions to use within the usual spread-sheet view of Excel. Open a new document in Excel, and press ALT+F11. Below I describe how to write a simple custom function, and some general advice on how to get started with VBA. Previous blog posts have covered how this data can be managed and analysed using Excels built in functions – but what do you do when the function you need isn’t there? Using Excels built in VBA (Visual Basic for Applications) editor, we can write our own to do exactly what we want.
Working in the SEO or PPC industry usually means handling large amounts of data.
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